The Fifield Companies

Brand development

Challenge: define and communicate vision, mission and brand positioning as Fifield expands into high-growth markets.

The Fifield Companies is a national real estate developer with over $4 billion in residential, office and hotel development. We conducted brand analysis research, wrote a brand communication plan, designed a contemporary logo and stationery system.

As Fifield grows, we continue to support them as a marketing partner, developing naming strategies and logos for properties, ad campaigns and sales brochures.